One of the keynote speakers from MAB18 (Beijing) edition, Marília Pasculli, has shared with us the ‘SP_URBAN ARTE CONECTA‘ – a recent project that she has curated in São Paulo, Brazil.
According to Marília, the project started with the question of how to make use of the communication potential of media architecture during such a critical and delicate moment for urban society?
The programming of SP_URBAN ARTE CONECTA is collaborative, composed of more than 60 video works of up to one minute in duration each. Through an online collaboration network, 50 visual artists, VJs, and illustrators sent works that express a feeling of togetherness, empathy, gratitude, and humor. The program is transmitted by projectors located in apartment windows of artists and collaborators of the festival.
Curation | Marília Pasculli
Production | João Frugiuele
Support | On Projeções
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