Date: 10 Sep, 2020
Time: 14:00 – 15:00 CET
Hosted by Pakhuis de Zwijger
Media Architecture: what is it, and why does it matter?
Media architecture is a newly emerging discipline, integrating digital and physical elements in the design of our cities. As a part of The Media Architecture Biennale 20, this program will explore how the design and deployment of new media technologies like urban screens, interactive art installations, and digital sensor networks can shape urban life beyond the merely spectacular, by envisioning and fueling public debates about possible futures of the media city.
As it continues to develop, this emerging field will play an important role in the design of our future media cities. Despite what tech companies like to claim, media technologies brought into the city are never neutral, nor are they mere enablers, just decorative elements, or simple marketplaces that connect demand and supply. Instead, urban technologies contain numerous spoken and unspoken assumptions about urban life, each with their own implications for both social relations as well as their effect on the ecosystem. How can Media Architecture help us to critically reflect on and envision the future of our cities?
Join us in this conversation, and together, let’s explore how media architecture can be used as an interface to shape and improve the quality of urban spaces, cultures, and communities.
Full Professor of Screen Cultures and Society at Utrecht University
Professor of Spatial Urban Transformation and Lector Bouwtransformatie at Amsterdam University of Applied Sciences
Assistant Professor at Ryerson University
Head of Innovation and Knowledge Management at UNStudio
>>> Watch the full live cast below:
This event is hosted by Pakhuis de Zwijger and is free of charge, as most of the events that they organize – making them accessible to everyone. If you enjoy and value the Pakhuis de Zwijger’s perspective – you can support them through dezwijger.nl/pay.
Photo Credit: Impulse, Lateral Office and CS Design (photo: Ulysse Lemerise / OSA)