Bonnie Shaw


Throughout her career, Bonnie Shaw has led the development and delivery of ambitious and impactful work that leverage emerging technologies, community powered innovation and experience design to drive transformative change. 

Bonnie was an early adopter of placemaking, experience design and urban technologies, and spent her first working decade as a landscape architect, urban designer, and community engagement specialist, contributing to large scale masterplans, urban transport plans, and community building and placemaking schemes.

After the creation of a surprise hit game led to a guest research role at MIT’s Senseable Cities lab, Bonnie spent the second decade of her career delivering impact in technology product design, growing massive online communities, building corporate and government innovation labs, and delivering large festivals and city activations.

Bonnie is an enthusiastic teacher, appointed as Adjunct Professor at both Georgetown University and Melbourne Business School. She has founded several startups and non- profit organisations, delivered the first hackathon at the (Obama) Whitehouse, and acts as a mentor and adviser on a variety of startup and government boards.

Most recently, she brought this unique skillset together, to help establish and lead Australia’s first Smart City team at the City of Melbourne. As Smart City Practice Lead, she was responsible for developing and delivering Melbourne’s Smart City Strategy, Innovation District, Startup Action Plan, and citywide innovation festival, as part of a broad portfolio that has seen Melbourne recognised as an award winning global leader in technology innovation, urban transformation, and community engagement.

In 2020, she trained as a Human Potential Coach, to leverage the latest research in biohacking and behaviour change, to support responsible management practices, and enable better community health and resilience, in times of increasing complexity, uncertainty and continuous change.

Now, Bonnie brings this wealth of expertise and experience to her role as Co-founder and Chief Strategy Officer at Place Intelligence. Place Intelligence focuses on big data, at a human scale, aiming to empower built environment practitioners and policy makers with quantitative data and insights to enable better places for people and planet.